Bryan Welch ~ Featured Speaker

L o c a l   L i v i n g   F e s t i v a l
~  A  C e l e b r a t i o n   o f   R e s o u r c e f u l   L i v i n g    S k i l l s  ~

F E A T U R E D   S P E A K E R !

We are pleased to announce
a major featured speaker at the

Mother Earth News publisher

Bryan Welch
Beautiful and Abundant: Building the World We Want
3 PM, Sunday, September 25
It seems everywhere we turn today, heated rhetoric, hand-wringing and
short-term fixes hamstring the global dialogue about the environment.
 Humanity needs a collective positive vision to inspire constructive engagement and positive
change.  In his new book Beautiful and Abundant, Bryan Welch offers an engaging and practical
method for building a collective vision of human sustainability one person – and one endeavor – at a time.  
Welch will share the ideas presented in his book with Festival-goers, positing that conservation alone can’t provide humanity with a sustainable, prosperous future.  He invites his audience to address the big picture:
What kind of world do we want to live in?
Beautiful and Abundant sells for $25.95 and is available through or can purchased at the Local Living Festival.  An opportunity to have Bryan sign your book will be offered with his talk.

Please note that Bryan will already be on the East Coast, participating in the
Mother Earth News Fair in Pennsylvania this same weekend.

Bryan Welch“I believe that magazines like MOTHER EARTH NEWS and Natural Home have been successful because they focus on cool stuff you can do. They are not about the dire consequences of technology. They are not about impending doom. They are optimistic journals of personal action. And they are not dogmatic. We figure there’s a long continuum of personal action. At one end, there are folks who grow all their own food and bicycle everywhere they go. At the other end of the continuum folks are considering maybe switching to organic milk. We find excitement at both ends of this continuum.” 

— Bryan Welch

Bryan Welch
Author, Farmer & Media Executive

Welch is well known for his optimism, sense of humor and his commitment to empowering people to live their own versions of the good life. His work is a green business success story, demonstrating unequivocally that it is possible to do well in business without destroying natural or human resources.

As a boy herding goats in rural New Mexico, he formed an intuitive understanding of the
intricate and interdependent relationships among plants, animals and people. Over the years as
a student then business leaders, he developed that intuition into the very model of a
productive, balanced and sustainable life.

Before starting Topeka, Kansas-based Ogden Publications (publishers of Mother Earth News,
Natural Home, Utne Reader and other media brands) in 1996, he worked at newspapers in
several states.  Welch graduated from the University of Denver and holds a master’s degree from Harvard
University, where he studied media policy and management at the Kennedy School of
Government and Harvard Business School.

He and his wife Carolyn, raise grass-fed cattle, sheep, goats and free-range chickens at their farm,
Rancho Cappuccino. They share their Kansas farm with donkeys, dogs and the rogue mule, Zero.

Praise for Bryan's Book
Beautiful and Abundant

“… a fascinating and unconventional look at what true sustainability is all about.”
— Deb Nelson, executive director, Social Venture Network

 “Welch’s optimism in Beautiful and Abundant is contagious. His clarity of thought and call to
action should be considered required reading for anybody concerned about the future of our planet.”  
— Perry Jones, director, Heifer USA
“Bryan Welch challenges us to re-frame our most pressing environmental challenges into a
transformative, equitable vision of the future. His rich blend of practical strategies, poetic
narrative and deep curiosity will engage and inspire anyone intent on living a better life today –
and creating a sustainable legacy for generations to come.”
— P. Simran Sethi, Emmy Award-winning journalist and associate professor of
journalism, University of Kansas
“I love this book. Reaching for the stars, while rooted in the Earth, Bryan Welch presents a
vision and a path that integrates inspiration, challenge and joy. This book made me smile. A
beautiful and abundant work, it’s a book I want my children to read.”
— Marc Lesser, Zen Priest and author of LESS: Accomplishing More by Doing Less
“… that rare book about crisis in the natural world that does not despair – it is instead
victoriously hopeful. This is a reverent story about the power of nature – and humanity – to prevail.”
— Amanda Little, author of Power Trip: From Oil Wells to Solar Cells

Support for our Featured Speakers has been provided by the Andrew W. Mellon Foundation’s  Environmental Education Initiative For Active Learning, Research, and Advocacy Grant, administered by St. Lawrence University, and the
Northern New York Community Foundation.

The Local Living Festival & Sustainable Living Project is overseen entirely by volunteers and welcomes new people who wish to help organize this event.  The SLP is a part of Seedcorn, a 501(c)3 non-profit educational organization, based in Potsdam, NY.



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